When Men Are No Longer Needed for Their Money, Everything About Luxury Changes For decades, wealth followed a familiar masculine script: louder car, bigger house, oversized watch—all displayed as proof of arrival. Think every 1980s movie cliche—the older man in mirrored sunglasses gripping the wheel of a red convertible, with wealth staged less as financial strategy than as visual persuasion. Women were handed a different fantasy: the film Clueless version of “Daddy’s money,” in which female proximity to wealth mattered more than female control over it. Women were expected to inherit wealth, marry wealth, accessorize wealth—anything except direct it. That ...
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